Hallo zusammen.
Hier wieder die interessantesten News der letzten Zeit :)
Google Search Console adds translated results search appearance filter
This lets you drill down to how searchers who get translated results interact with your content in Google Search.
Searchers who see translated results will be those who are likely based somewhere in India and speak Indonesian, Hindi, Kannada, Malayalam, Tamil, Telugu languages. Google automatically will translate your title link and description it shows in the search results for your site’s snippet. When that user clicks on the result, Google Translate will also likely translate your page as well.
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[Webinar] The Value of Website Accessibility & Building Human-First Experiences
Accessibility issues that are often overlooked
Forms (pronouns, names, ethnicity, extraneous fields)
Images and languages
Safety and empowerment
(…)
Learning to relate
Some tests that can be undertaken quite simply include:
Accessing your site via a screen reader
Viewing the site after turning off JavaScript
Using an extension to emulate color vision deficiency
Turning off your mouse
https://www.deepcrawl.com/blog/webinars/webinar-on-demand-website-accessibility-human-first/
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John Mueller Doesn’t Know Anything About Google Search
https://www.namehero.com/startup/john-mueller-doesnt-know-anything-about-google-search/
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Search Off the Record: Let’s talk about Web 3.0
https://search-off-the-record.libsyn.com/lets-talk-about-web-30
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Die E-Commerce Berlin Expo Videosessions sind online
https://www.youtube.com/playlist?list=PLeDETsL2Wpbomp_5QruTXEdO_8nbg2mU5
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May 2022 core update releasing for Google Search
https://www.searchenginejournal.com/google-may-2022-broad-core-algorithm-update/451783/
https://developers.google.com/search/blog/2022/05/may-2022-core-update
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SEO reporting to impress: How to successfully report your SEO process, efforts and result
https://searchengineland.com/seo-reporting-to-impress-385420
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Blogs? Blogs!
Two weeks old article:
https://techjury.net/blog/blogging-statistics/#gref
data from 2020:
https://99firms.com/blog/blogging-statistics/#gref
„Fun Facts“:
Business Blogging Statistics
7. Marketers who blog are 13x more likely to achieve a positive ROI.
Maintaining a blog has little overhead costs, and it’s often the go-to strategy for small businesses with limited marketing budgets. Inbound marketing statistics reveal that prioritizing business blogging can increase the chances for positive ROI by 13 times.
- Websites with blogs have up to 97% more inbound links than sites without blogs.
Blogging is a surefire way to get more links and boost the site’s domain authority. Blog stats indicate that websites with blogs attract 97% more inbound links compared to those without blogs. The benefit of high domain authority is obvious; the higher the website authority, the better the ranks on SERPs. - Websites that contain blogs get on average 434% more indexed pages.
Search engines identify websites with blogs as important resources that provide valuable information, thus rewarding websites that maintain blogs with 434% more indexed web pages, on average. - Businesses that maintain blogs get up to 55% more visitors.
Stats on blogging reveal that websites with blogs attract 55% more visitors than websites that don’t maintain blogs. This can make a huge difference for your business as more visitors mean higher lead and sales conversion rates. - Long-form blog posts generate 9x more leads than short-form ones.
Strategies employed by the best lead generation companies suggest that the longer the posts, the better they perform. Besides SEO performance, this applies to user engagement and the number of leads generated, too.
CONTENT LENGTH:
22. The average length of a blog post is now 1,269 words.
Some sites have thrived on writing extremely short micro-blogs, often capitalizing on news events that have just happened, whilst others specialize in much more detailed long-form content. If you aim for around 1,100 words for each piece, you’ll fit right in!
- The optimal length for a blog post is 2,250 – 2,500 words.
Knowing how long to make their posts is something that many inexperienced bloggers struggle with. Fortunately, there have been plenty of investigations into this topic over the years. As it currently stands, business blogging statistics suggest that 2,250-2,500 words represent the optimal length needed to get the most organic traffic in B2B areas, like finance, although different niches might have different ideal word counts. - Blogs with 3,000+ are more likely to perform better.
54% of bloggers surveyed said they have seen good results with blog posts of at least 3,000 words. 40% reported good results with blogs of 2,000-3,000 words. For comparison, only 11% of bloggers got good results when writing blog posts of less than 500 words. Backlinko’s study showed that long-form content also generates 77.2% more backlinks compared to short-form content.
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4 technical SEO issues auditing tools won’t show you
Here are four of the top technical SEO issues that your auditing tools won’t show you and how to find them.
https://searchengineland.com/technical-seo-issues-auditing-tools-385471
Wem das normale Lorem Ipsum zu langweilig ist…
Sie suchen leckeren Fülltext, zum Beispiel für einen Website-Entwurf? Bacon Ipsum produziert Ihnen absatzweise Texte mit viel Fleisch.
Beispiel:
„Cow drumstick tail corned beef. Porchetta pork beef ribs short ribs buffalo. Beef turkey salami filet mignon pork loin burgdoggen swine biltong venison. Boudin pancetta jowl doner spare ribs buffalo. Picanha shoulder turkey pork belly doner, sirloin chicken.“
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Pferde beantworten jetzt deine E-Mails – damit du mal richtig abschalten kannst
Keine Lust auf stressigen Mail-Verkehr im Urlaub? Unter dem Motto „OutHorse your E-Mails“ will eine isländische Website Abhilfe schaffen und macht Pferde zu deiner Urlaubsvertretung – kein Scherz.
Wer nach Feierabend oder im Urlaub immer noch seine E-Mails beantwortet, kann diesen Job jetzt einfach (Achtung Wortwitz) „outhorsen“– also an ein Pferd vergeben. Dieses verfasst dann auf einer überdimensionierten Tastatur eine entsprechende Abwesenheitsnotiz.
https://t3n.de/news/pferde-beantworten-e-mails-mal-1474412/
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Hui – ziemlich krass, was Photos & Co. in der Cloud an CO2 verursachen :(
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Fun-Corner
Standupcomedy
#polarbears #grizzlybears #blackbears #pandas
https://www.tiktok.com/@sammy_derrick/video/7093521904518122758
Falls das Internet-Phänomen nicht bekannt ist, einfach fragen 😊
Viele Grüße
Olli