Hallo zusammen.
Hier wieder die interessantesten News der letzten Zeit :)
Technical SEO Tip:
Screaming Frog’s JavaScript crawling setting allows you to more accurately crawl sites that use heavy JS.
Here’s how to use it:
- In Screaming Frog, select Configuration > Spider
- Select the „Rendering“ tab
- Change the setting from „Old AJAX Crawling Scheme“ to „JavaScript“
- In „Window Size“ choose „Googlebot Mobile: Smartphone“
- Optional: You can configure Screaming Frog to take screen captures of individual pages (this slows down the crawl)
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Ganz gutes Bookmark zu React.js und dem SEO-Thema.
Ein Entwickler kam mit der Frage auch mich zu, ob das SEO friendly ist.
https://itchronicles.com/software-development/is-react-seo-friendly/
Fazit:
„React is frequently used for building SEO-friendly websites, but it must be set up right.“
Auch noch gut:
https://ahrefs.com/blog/react-seo/
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Google Replaces Title Tags With Site Names For Homepage Results
Google’s official announcement explained:
“Today, Search is introducing site names on mobile search results to make it easier to identify the website that’s associated with each result…”
https://www.searchenginejournal.com/google-site-names/467892/
Ganz toll…
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How to Build a Keyword Strategy [Free Template]
Speziell das hier gefällt mir:
https://ahrefs.com/blog/keyword-strategy/
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What Is Topical Authority in SEO & How to Build It
To build topical authority for your site, you’ll need to:
- Do keyword research to find all the talking points within a topic.
- Organize that data into topic clusters.
- Produce content that meets the search intent of those topic keywords.
- Build relevant internal and external links to your content.
How exactly do you implement these steps? Read the guide to find out.
https://ahrefs.com/blog/topical-authority/
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BrightonSEO Slides October 2022
https://www.sitevisibility.co.uk/blog/2022/10/06/brightonseo-slides-october-2022/
PS: Un-be-lievable Slide Deck Collection…
Herausstellenswerte Decks daraus:
The Ultimate How-To Guide for Faceted Navigation
https://lukecarthy.com/wp-content/uploads/2021/09/wp-1631268009871.pdf
Unlocking the Hidden Potential of Product Listing Pages
How to leverage indexation tracking to monitor issues and improve performance
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Die Top 20 SEO-Plugins für 2022
Die wichtigsten SEO-Erweiterungen für den Google Chrome Browser.
https://www.diva-e.com/de/services/marketing-and-performance/seo/top-20-seo-plugins/
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Google search study: 25.6% of desktop, 17.3% of mobile are zero-click
Is Google stealing all those zero-click searches for themselves? No. In fact, many are a result of query refinement from searchers.
https://searchengineland.com/zero-click-study-semrush-389067
So wenig Paid Clicks? Kann ich mir gar nicht vorstellen…
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New Rich Result Types for eCommerce SEO
If you work in e-commerce SEO, there have been some recent Google updates that can impact your CTR. These are the four little-known types of rich results that can appear.
https://twitter.com/brodieseo/status/1583329510237167617
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October “SEO Office Hours”: A round-up of the latest SEO advice from Google
„There’s no way to guarantee that users are shown the correct international version of your site“
(Aussage von Google – Gute Quelle, wenn Kunden das mal wieder nicht wahrhaben wollen)
- Sometimes, hyphens in keywords do matter (but, as always, it depends…)
- Is it possible to have too many external links in your website content?
- The cached version of a web page has no impact on Search and Top Stories
- “Indexed, though blocked by robots.txt” pages aren’t always an issue
- Merging two websites together can be complex, but isn’t inherently ‘good’ or ‘bad’ for SEO
Auch KG Berlin erklärt Marke für verfallen:
Marke „Black Friday“ endgültig vor dem Aus
F I N A L L Y ! ! !
News: Neue Tastenkombination zum Einfügen ohne Formatierungen
Excel 365
Wenn Sie Daten über die Zwischenablage in Excel einfügen, möchten Sie in der Regel nur die Inhalte ohne Formatierungen übernehmen. Die gewohnte Tastenkombination [Strg] + [V] hilft daher nicht weiter und Sie müssen auf Inhalte einfügen oder auf Einfügen-An Zielformatierung anpassen zurückgreifen. Mit dem neuesten Update für Office Insider hat Microsoft jetzt die neue Tastenkombination [Strg] + [Umschalt] + [V] angekündigt, die den aktuellen Inhalt der Zwischenablage direkt ohne Formatierungen in die aktuelle Tabelle einfügt.
Ab Version 2210 (Build 15726.20000) steht der Shortcut zunächst nur Microsoft 365-Abonnenten des Betakanals zur Verfügung. In den nächsten Monaten erfolgt dann eine Verteilung an alle Microsoft 365-Nutzer.
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Fun-Corner
What weighs more, a gallon of water or a gallon of butane?
Water of course, since butane is a lighter fluid ;)
Der Typ ist so mega-genial, Wahnsinn:
Freestyle/Impro-Rap
https://youtu.be/ZMALIaBsZIg
So viele Daten…
https://www.youtube.com/shorts/evmjNWlcraE
The sound of a snoring hummingbird:
https://twitter.com/wonderofscience/status/1587450430564405248
Viele Grüße
Olli